Miami City Ballet was founded in 1986 by Edward Villella, renowned heir to the great George Balanchine tradition, to bring world-class dance to South Florida. Today, MCB is one of the most acclaimed ballet companies in the United States, with an artistic influence extending nationally and internationally.
 

For dancer audition information click here or visit The Company section of the site.

MCB is currently hiring for the following positions:

Position: Director of Marketing and Communications
Department: Marketing
Reports to: General Manager

Direct Responsibilities:

  • Generating earned ticket income (South Florida)
  • Directly supporting other income generation, such as providing tour marketing support and support for government tourist-related grants
  • Generating and sustaining a positive image of the Company, its people and its School via media, public relations and graphics
  • Managing the Marketing Department and activities/projects of MCB's Ad Agency, PR Agency and numerous marketing suppliers
  • Directly handling and/or supervising the following Marketing functions --
  •      Market demographic and competitive research analysis
  •      Patron research and analysis
  •      Ticket pricing
  •      Income budgeting
  •      Expense budgeting + Sales reporting
  •      Advertising -- media, collateral, direct mail, e-marketing
  •      Public Relations
  •      Box Office, including e-ticketing
  •      Group sales
  •      Telemarketing
  •      Promotions
  •      Web site, social media
  •      MCB School marketing support
  •      Development Department marketing support
  •      Publications, including program books and E-Bravo newsletter
  •      Tour marketing support
  •      Grant marketing support
  •      Community Comp Program
  • Manage the following major Marketing programs (tri-county plus Spanish)
  •      Image/Branding
  •      Subscription renewals
  •      New subscriptions (spring and fall)
  •      Repertory single ticket campaigns (4 per year)
  •      Nutcracker campaign
  •      Special projects -- Ballet for Young People, Open Barre

Requirements:

  • Bachelor's Degree in Marketing/Business Administration
  • MBA a plus, but not required
  • 4-6 years of Marketing Management, preferably in performing arts, including expertise relative to advertising, P.R. Agencies and supervision of a marketing staff
  • Detail-oriented, team player, multi-tasker, who meets deadlines and achieves results

Send cover letter and resume to resume@miamicityballet.org

 
MCB Dancers in Jewels. Choreography by George Balanchine © The George Balanchine Trust. Photo © Joe Gato.

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